Spreadsheets work for some resellers. For others, they become a time trap. Here's how to decide.
Pros: Free (Google Sheets), completely flexible, familiar to most people, and you control the structure entirely. A well-built reseller spreadsheet can track income, COGS, fees, and profitability per item.
Cons: Every entry is manual, errors accumulate over time, no automatic bank reconciliation, no platform imports, difficult to produce ATO-ready reports, and they don't scale beyond about 50-100 items per month without becoming unwieldy.
Pros: Automated data imports, bank reconciliation, proper financial reporting, ATO compliance features, scales with your business, and reduces errors significantly.
Cons: Monthly cost, learning curve, and most general tools don't have reseller-specific features (platform imports, per-item COGS).
Spreadsheets make sense when you're selling fewer than 20 items per month and want to keep costs at zero. The moment you're consistently selling 20+ items monthly, the time spent on manual entry exceeds the cost of software. Purpose-built reseller accounting tools offer the best value. See our complete software comparison for all your options.
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